Genie Clean.
Multiple channels. One shared view. Website, systems and creative work for a cleaning brand with a TikTok-led audience.
Visit Genie CleanThe challenge.
Genie Clean was selling across multiple channels, with limited visibility between departments. Stock management and shipping issues made it harder for the company to work from one picture of what was happening.
The work needed to cover both sides of the business: the customer-facing website and brand, and the systems supporting the team behind them.
What we built.
CRM & ERP
A bespoke, live operational system connecting the different parts of the business. A shared view of customers, orders, stock and fulfilment across Shopify and TikTok Shop.
Automations & integrations
Connections between sales channels and day-to-day operations, alongside email automations, the phone system and AI integrations for customer service.
Website & branding
Website delivery and brand work for a cleaning-products business with a TikTok-led audience.
Social, production & email
Social media management, production and marketing emails, with the creative work delivered alongside the website and systems.
From separate channels
to connected operations.
The CRM/ERP and integrations are live. Shopify, TikTok Shop, stock and fulfilment sit within the connected operational system.
An ongoing
working relationship.
Bean also provides ongoing operational support, alongside social media management, production and marketing emails.
The relationship spans the website, brand, internal systems, communications and customer service, with work continuing beyond the initial build.
Explore systems & automationsExplore web design & development