Harnessing Generative AI: Revolutionizing Marketing Strategies in 2025
If 2024 was the year AI went mainstream, then 2025 is the year it went personal. And in marketing, that shift is seismic. At Bean, we’ve got our finger on the digital pulse—and we’re seeing generative AI completely redefine how brands create, communicate, and convert. This isn’t the future. It’s happening right now. So, let’s […]
Five Nights in Prague: The Day It Rained
Written by Marco TownsonPart of the “Five Nights in Prague” SeriesRead Day 3 – The Day We Chose Quiet Observation It rained on Day 4. The kind of fine misty rain that soaks your shoulders quietly. That softens the edges of a city. That slows your pace and invites you to look—really look—at where you […]
Five Nights in Prague: The Day We Chose Quiet Observation
Written by Marco Townson | Founder of Bean It’s funny how quickly you fall into rhythm, isn’t it? A new city, a fresh pace, yet after just a couple of days, you start to feel the pattern take hold. For us, Day Three wasn’t about big plans or ticking off landmarks—it was about letting the […]
Five Nights in Prague: Day Two – The City That Softens You
Written by Marco Townson | Founder of Bean After a solid night’s sleep (we must’ve needed it), we started Day Two with the kind of slow morning that holidays are made for. Breakfast at Design Hotel Neruda was simple, relaxed and just what we needed—coffee, eggs, pastries, and that little clink of cutlery in the […]
Five Nights in Prague: Letting My Brain Breathe Without Shutting It Down
Written by Marco Townson | Founder of Bean I’ve always said I don’t do “off”. Not really. Don’t get me wrong—I know how to rest, how to breathe, how to let go of the endless tabs open in my brain—but switching off entirely? Nah. Doesn’t suit me. So here we are—five nights in Prague. Not […]
Free Social Media Policy by Bean Creative Marketing Ltd
Introduction Social media is a powerful tool for businesses, helping brands connect with customers, increase visibility, and drive sales. But when employees post without clear guidelines, it can lead to PR disasters, legal trouble, and even security risks. That’s why every business—big or small—needs a solid social media policy. If your company doesn’t have one […]
Case Study: Event Posters for West Yorkshire Classics’ Children’s Party Fire Engine
Client Overview West Yorkshire Classics delivers a one-of-a-kind children’s party experience featuring a real fire engine. Kids can climb aboard, explore firefighting equipment, and take part in an exciting, hands-on activity—all while celebrating a birthday in style. At events, the team runs a fire house game, where children aim wet sponges at a themed backdrop […]
How to Write a Blog Post That Ranks (And Actually Gets Clicks)
Introduction Writing a blog post that ranks on Google is only half the battle. Even if your content reaches the top of search results, it won’t drive traffic or generate leads if people don’t click on it or stay engaged. A truly successful blog post combines SEO best practices with compelling writing, ensuring that it […]
Sustainable Web Design: Building Eco-Friendly Digital Platforms
Sustainability isn’t just about recycling and reducing waste—it applies to the digital world too. The internet produces 3.7% of global CO₂ emissions, and inefficient websites contribute significantly to this. A sustainable web design approach not only benefits the environment but also improves site performance, enhances user experience, and boosts SEO rankings. More businesses are making […]
The Power of Strategic Web Design: Your Website is Your Best Salesperson
Your website should be more than just an online presence—it should be your hardest-working salesperson. Unlike a human sales team, your website works 24/7, never takes a break, and has the potential to convert leads around the clock. But is it doing that effectively? Too many businesses settle for websites that are little more than […]